From high street to high end, shop British Vogue's edit of the very best mascara wands to length, curl and define.
How do you find the best mascara? There are almost as many on the market as there are ways to apply it: mouth slightly agape, brush held horizontally; or using vertical strokes to catch every last tip. Or maybe you’re a curl first then apply girl? Or you like to wiggle the brush from root to tip? There are myriad ways to apply mascara – and we’re spoiled for choice when it comes to the selection available, too.
There are mascaras designed to separate and lengthen the lashes, or to add curl or create definition. There are curved wands and straight wands, waterproof formulas, and lasting, lash-coating ones. And then there’s the range of colours available: black is the shade most of us have in our make-up bags, but a rich chocolate brown can be soft and alluring, deep purple flatters most eye colours, and glitter mascara is perfect with a smoky eye.
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