Far more than just offering inclusive shade ranges that cater to all skin tones, our favourite Black founded beauty brands are integral to widening the conversation around race, representation and diversity in the beauty industry. Here are 15 of the best Black beauty brands to know about now.
Far from just offering inclusive shade ranges, our favourite Black- founded beauty brands play an integral role in expanding the conversation around race, representation and diversity in the beauty industry. We shouldn’t be content with a few extra hues added into a foundation line, but rather be listening to those beauty brands that are pushing things forward in terms of what women of all colours, shapes and orientations want from their products – be they make-up, skincare or haircare.
Shaking up the industry with its diverse range of shades in excellent formulations, Fenty also harnessed the power of a diverse array of faces. With campaigns that have featured trans and disabled models as well as models of all shapes, sizes and skin colours, it has swiftly established a reputation for championing diverse representations of beauty. To cut a long story short, the brand now turns over an estimated $570 million a year, and it’s a staple in most make-up bags.
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