2024 Mazda CX-30 Turbo Premium Plus First Test: Small SUV, Big Aspirations, Even Bigger Price Tag

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2024 Mazda CX-30 Turbo Premium Plus First Test: Small SUV, Big Aspirations, Even Bigger Price Tag
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Mazda presses the gas on its premium intentions, but do they work here?

Mazda has pivoted toward a more premium positioning in the market, working to ensure even its lowliest models come off as viable luxury alternatives. As such, it has been carefully, quietly updating, and in 2022 making all-wheel drive standard across the lineup, dropping the front-wheel-drive option. For 2024, Mazda has made a larger 10.3-inch display available on higher-end models.

Other noises are less muffled—namely wind and tire noise, which can elevate to typical small-car levels at highway speeds. It’s on par for this segment, but the volume feels like a letdown in the otherwise substantial-seeming CX-30 with its leather-lined interior. As we’ve noted previously, the Mazda CX-30’s turbo engine doesn’t make itself known at everyday speeds. If you were to drive a CX-30 Turbo and a non-turbo example back-to-back without dipping too far into the throttle in either, you’d have trouble telling which one was more powerful. The turbo’s extra muscle only comes on at higher engine speeds, when you really press the gas.

The 2024 Mazda CX-30 Turbo may have one foot in the mainstream door and one in the luxury opening, but it’s merely good at some things and the master of none . That it offers less cargo space than you’d get in a similarly sized Mazda 3 hatchback and suffers from Mazda’s irritating infotainment setup that only lets you use the screen as a touchscreen when stopped , means you better be into all that style, because functionality takes second chair.

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