'With unlimited battery-electric range, the Ram 1500 Ramcharger is the pinnacle of the light-duty pickup truck segment and the ultimate electric truck,' says Ram's CEO.
Ram's approach to marketing the new Ram 1500 Ramcharger seems a bit questionable at best. At worst, it's deceptive. Let's get right to it. Tim Kuniskis, Ram brand CEO, made this statement in the press release announcing the Ramcharger: 'With unlimited battery-electric range, the Ram 1500 Ramcharger is the pinnacle of the light-duty pickup truck segment and the ultimate electric truck. The new Ramcharger is a beast of a light duty – 663 horsepower, 615 lb.
Kuniski also mentions 'zero need for a public charger,' which is true of any plug-in hybrid, but why fit the Ramcharger with 400-volt DC fast-charging capability? Ram offers customers a quick and convenient recharging solution with the ability to add up to 50 miles of all-electric range in approximately 10 minutes with 400-volt DC fast charging at up to 145 kW. Surely you won't be charging your Ramcharger at home on your non-existent 400-volt DC fast charger.
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