The Coca-Cola Company announced Monday that it has partnered with WPP Open X in an effort to incorporate AI from Nvidia into its global ad campaigns.
AI is infiltrating the world of advertisements, and Coca-Cola is the latest to find a use for it. The Coca-Cola Company announced Monday ahead of Siggraph that it has partnered with the ad agency to WPP to incorporate AI from Nvidia into its global ad campaigns.
Recommended Videos Coke has been working with WPP to develop Prod X, a custom production studio and digital twin tools that the beverage company can use in its ads. A digital twin is just a virtual copy of a real-life object that can be manipulated in a 3D environment. You can probably see why it would helpful for a company like Coca-Cola.
This content engine is based on Nvidia’s Omniverse Cloud, an API and SDK platform that connects a variety of 3D tools.
Advertising Ai Coca-Cola Siggraph 2024
United Kingdom Latest News, United Kingdom Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Coca-Cola raises full-year sales guidance after stronger-than-expected second quarterCoca-Cola is raising is full-year sales guidance after a stronger-than-expected second quarter. The Atlanta beverage giant said it now expects organic sales to grow between 9% and 10% this year, up from 8% to 9% previously. Coke said Monday its revenue rose 3% to $12.4 billion for the April-June period. That was higher than Wall Street anticipated.
Read more »
Coca-Cola raises annual sales, profit forecasts on steady demandCoca-Cola has been foraying into newer regions in Asia and Europe to keep its revenue growth intact and launching reformulated versions of its drinks.
Read more »
Stocks making the biggest moves premarket: Spotify, General Motors, Coca-Cola and moreThese are the stocks posting the largest moves in early trading.
Read more »
Coca-Cola raises full-year sales guidance after stronger-than-expected second quarterCoca-Cola is raising is full-year sales guidance after a stronger-than-expected second quarter
Read more »
General Motors,Coca-Cola, Spotify rise premarket; UPS, Comcast fallGeneral Motors,Coca-Cola, Spotify rise premarket; UPS, Comcast fall
Read more »
Coca-Cola tops earnings estimates, hikes full-year outlook as global demand risesCoke beat earnings estimates and raised its outlook, as volume grew globally.
Read more »