Jeremy has been writing about technology and PCs since the 90nm Netburst era (Google it!) and enjoys nothing more than a serious dissertation on the finer points of monitor input lag and overshoot followed by a forensic examination of advanced lithography. Or maybe he just likes machines that go “ping!” He also has a thing for tennis and cars.
This is what can only happen after 67 corporate Teams meetings, 208 slide deck revisions and input from at minimum 38"stakeholders" . It's a new, you get a fittingly last-gen Intel Core i7 13700F, 16GB of RAM and a 1TB SSD. A770 GPU aside, it's far from actually being a terrible config. But, seriously, where on Earth has the money gone?
For Intel, who always work closely with Dell to the extent that you'd be pretty confident they signed off on this thing, the appeal is presumably the simple fact that the high-profile Alienware sub-brand is now pitching a pure Intel rig with the A770 GPU as a bona fide gaming machine. It's a pity, because at the right price an Alienware with the A770 could be an intriguing buy. And if any OEM has the clout to position an Arc-powered pre-built at the right price, it's Dell's gaming sub-brand.The most laughable aspect of all is the use of Dell's usual fake discounting schtick. As is the case across Dell websites, this Alienware is advertised with an"Estimated value" with a strike-through price of $2,149.99 and the actual $1,949.99 sticker just below.
Of course, Dell and other OEMs have form with this kind of thing. This sort of nonsense tends to be driven by marketing narratives and distorted as the corporate decision making process and various"stakeholders" stick their oars in, incrementally interfere with and then outright ruin what might have started out as a sensible idea.
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