In a recent report by the New York Post, Amazon is nearing a deal with Diamond Sports Group to stream most of the Bally Sports parent company's content, which includes the Milwaukee Bucks.
MILWAUKEE — Amazon has positioned themselves to complete another expansion in its regional sports streaming efforts, which would have a direct effect on Milwaukee Bucks coverage., the online retail giant is nearing an agreement with Diamond Sports Group to stream most of the Bally Sports parent company’s content, which includes the Bucks.
The price point is comparable to what Milwaukee fans already pay for the Bally Sports+ app, which has been the only place to stream Bucks games for non-cable or satellite-package fans. Amazon's deal could be an alternative to the Bally Sports+ app that seems to be under regular criticism from local consumers frustrated with its functionality.
Furthermore, this deal would not be exclusive, meaning Diamond could sign deals with other platforms. The Bally Sports app also could still exist in its current form, leaving the deal to serve as a second streaming option at a similar price point.
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