The Netherlands earlier this year launched a 'digital discouragement campaign' aimed initially at young, rowdy Brits aged 18-35 looking to book stag dos and lads' holidays.
Amsterdam has started a. Since March, it has aimed at rowdy Brits looking for holidays, aged 18-35Amsterdam has revealed that its campaign to keep rowdy Brits away is working, with data showing a 22 per cent drop in arrivals from the UK compared to pre-pandemic levels.
Olivier Ponti, the vice-president of insights at Forward- Keys: 'The Netherlands has put a cap on air connectivity. That is obviously a hurdle and they have launched demarketing campaigns telling people to stay at home.' In March of this year, the Dutch capital launched its discouragement campaign to deter would-be sex and drug tourists from travelling to the city for short, disruptive stays.
It would be expanded to 'potential nuisance-causing visitors from the Netherlands and other EU-countries' in the coming year, the statement said. But residents are wary of moving sex work to residential areas outside the city, while sex workers feel the moves constitute a 'witch hunt', hurting sex workers' livelihoods without tackling crime itself.
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