Ange the orator: How the Spurs boss makes language his 'most effective weapon'

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Ange the orator: How the Spurs boss makes language his 'most effective weapon'
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Postecoglou’s communication skills were a big reason why Tottenham hired him, and their fans and players are lapping it up

’s new head coach Ange Postecoglou stood in the centre circle and looked around the stadium, taking everything in.

It was a throwaway line, but one that lightened the mood, and this is something Postecoglou does very effectively in his press conferences. He is naturally funny, and his deadpan delivery adds to the effect.Postecoglou said four years ago, while working in Japan and reflecting on the challenges of not being a native speaker, that language “is probably my best and effective weapon.

“He reinvented himself at Fox Sports,” says David Weiner, director of content for the A-Leagues, who covered Postecoglou closely while at Fox Football and Optus Sport. “That gave him a lifeline and shaped him as a manager because he gets both sides of it . He was a brilliant analyst and a captivating talker.”

Many of you by now will probably have seen the video of Postecoglou speaking to his Australia players ahead of their opening match againstAhead of what was a landmark match for Australian football , Postecoglou encourages his players to think of the one person who went above and beyond for them and allowed them to make it as a professional footballer. He cites his father as being that person for him.

Postecoglou admits that: “I like to tell stories, to say why we’re doing things. I love the detail behind it.” “What he’s playing on here is a very simple visualisation — ‘I’d like you to picture this’ is basically what he’s saying to them. It’s a positive visualisation, and like any effective presentation, it’s an emotional appeal. You have to emotionally engage them in the situation. Speaking about logic or facts is not going to work.

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