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Swiss chocolatiers have a battle on their hands as Easter rolls around, with surging cocoa prices sending their costs soaring and consumers cutting back as inflation hits their pockets.
They are banking on their higher margin products like pralines – not to mention their chocolate Easter bunnies – to absorb the shock. Food price inflation in 2023 dampened consumer appetite, with Swiss chocolate export volumes slipping 0.2 percent to 150,516 tonnes, according to Chocosuisse.
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