2023 was supposed to be the year ATSC 3.0 broadcasting went mainstream, but it's now looking like a 2024 thing
, added ATSC 3.0 support throughout its full 2023 lineup as well. TCL, that company’s main competitor in the affordable big-screen TV space, on the other hand, did not announce any new TVs with ATSC 3.0 tuners at CES.
Along with more TVs with ATSC 3.0 support, I anticipated seeing cheap external tuners at CES, but those were mostly a no-show despite the While it’s difficult to put an exact number on how many ATSC 3.0-equipped TVs are in circulation at present, that same CES press release included the following quote from ATSC president Madeleine Noland: “Consumers have already purchased millions of NEXTGEN TV [ATSC 3.0] receivers, with thousands more to be sold each day throughout 2023.”
But there is light at the end of the ATSC 3.0 tunnel. Back in December 2022, Pearl TV, a coalition of broadcast TV companies with more than 820 members and the organization behind the FastTrack initiative, released a news update stating that TV system on a chip maker MediaTek would be releasing an ATSC 3.0 hardware solution in early 2023 that would “help to expedite scale among its customers for high-volume, low-cost televisions.
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