Australian Fashion Week captures rise of growing modesty movement in colourful runway first

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Australian Fashion Week captures rise of growing modesty movement in colourful runway first
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Growing up, Asia Hassan never imagined setting a milestone for fashion in Australia. Now the Melbourne-based Somali-Australian designer feels overwhelmed by support after holding the first modest runway show on the opening day of Australian Fashion Week.

abc.net.au/news/australian-fashion-week-highlights-modest-fashion/102350992Growing up, Asia Hassan could never have imagined setting a milestone for modest fashion in Australia.

Born in Somalia during the civil war, Ms Hassan began sewing her own clothes after the only options on the market to help cover up were "granny stores" or tailors."A lot of bigger brands are also waking up to the idea. I think they're realising that there's an audience they've ignored," she said. Style aficionados are demonstrating online that modest clothing doesn't have to be daggy and are, instead, leading the way as part of a growing global movement.

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