Denver Water's 'Splashstreet Boys' have a viral parody music video titled 'I Water That Way' to remind customers of summer watering rules.
A city water service provider channeled the Backstreet Boys in a recent effort to get people to follow local watering rules, with a viral video that caught the attention of the popular 90s boy band. The 'Splashstreet Boys' and their parody song, 'Water That Way,' is a takeoff on the 1999 smash hit, 'I Want it That Way.' 'Tell me why? Don’t water when it’s raining,' the parody's chorus advises. 'Tell me why? Don’t water when it’s windy,' it continues.
The song's lyrics also remind people not to water in the daytime, when sunshine can cause water to evaporate. It mentions 'Coloradoscape,' a climate-friendly type of landscaping that many homes in the southwest utilize to save water. Luthye said video editing helped blur some of the not-so-great choreography, but the video's reception from the public has gone so well the water utility company is already thinking about a possible follow-up video to be released next year.
have never been more obsessed with a music video or municipal infrastructure employees,' one YouTube user commented. Denver Water's full summer watering rules can be found here. Summer officially starts June 20. 'It's been a very fun week and a little overwhelming, wasn't really expecting quite the reception that we got, so it's been awesome,' Luthye told KUSA. 'For how long it took to concoct the idea, we spent a remarkably little amount of time practicing.
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