Figures show that UK consumers spend more than £1 billion on toys each Christmas,
Barbie, a “Beast Lab” and an interactive digital pet are predicted to be among the top-selling toys this Christmas as the industry prepares to take an expected £1 billion from shoppers over the festive season.
The list is selected by a panel of toy retailers and toy experts from small independents to large national chains, who pick them based on the “value they bring to playtime”. “From the year’s biggest blockbusters, tech-inspired crossovers and toys that promote sensory exploration through to products that create curiosity and anticipation, this year’s list is a representation of what the UK toy industry has to offer.
“However, if you are simply looking for inspiration, I’d implore everyone to visit their local toy shop and speak to experts who can help suggest the perfect gift for under the tree.”
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