The average weekly listenership of local stations has slipped by 20 since 2021.
BBC local radio shows have suffered a drop in listeners amid planned cuts to their programming by the corporation, new figures show.
Journalists at the BBC have taken strike action in protest against the proposals, which also include shifting some World Service TV and radio broadcast services to digital.Besides experiencing a sharp drop over the past two years, the World Service saw its audience fall by 13% from April-June to July-September this year, while listeners to local and regional stations dropped by 4%.
The station had an average of 13.5 million listeners in the third quarter of the year – broadly unchanged on the previous three months, after a drop of one million from 14.5 million in January-March. Greatest Hits Radio appears to be continuing to enjoy a Bruce bounce, with the average audience now at 6.6 million: up 14% on the previous quarter, and more than double the 2.9 million listeners two years ago.Ken Bruce said he was “delighted” with the latest figures, adding: “Much like myself, it’s great to know more people are enjoying the very best music from the 70s, 80s and 90s as well as my fellow broadcasters such as Simon Mayo and Jackie Brambles.
– Five Live saw a boost in listeners in the latest quarter, which coincided with the women’s World Cup, with its breakfast show up 4% on the previous three months and its overall audience up 10%. She added: “We’ve had an incredible summer of music and sport with record-breaking figures at the Proms reflected by Radio 3 reaching over two million listeners with their unique commitment to live classical broadcasts.
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