The 10 best viral TikTok beauty products of 2022 – including £1 sell-out lashes *affiliates
It’s been an epic year for the best beauty trends. Call it a post-Covid bounce or maybe we’re just making our way into the Roaring Twenties once again, but make-up and skincare aficionados have been swift and eager to embrace everything from Nineties minimalism to Sixties sparkle, plus plenty in between.
Cue the dupes, of which we really loved Jouer Cosmetics Essential Hydrating Lip Oil, £15 here, which looks so similar to the original but for half the price; and Catrice Power Full 5 Glossy Lip Oil, £2.89 here – an absolute bargain. Our favourite of the lip-a-likes has got to be Elf’s, which TikTok user Alyssa Lorraine demonstrates on each side of her lips to show just how similar it is. Oh, except the Elf Black Cherry is just £6 here at Boots.
5. The Utan freckle pen Love Island sunshine queen Tasha Ghouri beachy look made us all wish we had freckles even when the sun wasn’t shining, but how to get them without spending time on an actual beach? TikTok famous brand utan had the solution in the form of the new and improved Utan Pen,£18 here. The waterproof and buildable semi-permanent formula lasts up to 48 hours, offering a sunkissed “no-makeup makeup” effect in seconds.
Beauty Editor Laura Mulley tried it out to see if she’d add it to her make-up bag even though the CT one was in there already… and she would. “I absolutely loved the finished effect,” she said. “My skin looked radiant and juicy without looking shiny or shimmery – very filter-like, in fact – and I could even notice the effects on screen on that morning’s Zoom call.
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