But how cheap is too cheap?
Blackpool is famous for being cheap as chips. Affordable food and hotels that have seen it turn into a holiday destination people visit time and time again.
He says: "It's commonplace in Blackpool. People selling hotel rooms at those prices. Just before Covid, there was a company doing rooms at £8 a night, and that's quite a good example because they went out of business. Reportedly, it left a lot of guests without a room to stay in. That just shows that you're selling at ridiculously cheap rates that are actually detrimental to the hotels themselves.
Some hotel owners say they understand why businesses are able to charge such cheap rates. Fossil Tree Hotel owner Chris Rinder told LancsLive that he understands that different people have different business models. She says: "I kind of feel sorry for the people who are trying to do it cheaper because I've no idea how they can do it. They just must be running on like a shoestring budget. We've also got friends who have got hotels who've got staff that sometimes put deals on because they need to keep that staff on board. We don't have staff, it's just us, so we're the only ones going without if something happens.
"These standards require money and if your guests pay it then fantastic. But they'll be the first complain when it's not up to the standard that they want. But people will charge whatever they they charge. So, you know, the end of the day you've got to make a living without without overcharging but you know, charging appropriately for what you provide."
"We totally understand people who want to charge cheap, totally understand what they're doing, how they're thinking. But at the end of the day, you can only do it for so long because you've got nothing to reinvest into your property and these properties need money to look after them.
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