The MCU's issues extend beyond the small screen, contrary to what Bob Iger's recent comments might lead you to believe.
The Big Picture Bob Iger , the CEO of the Walt Disney Company, has a frank assessment of the current state of the MCU : they dropped the ball. In a refreshing mea culpa from the head of an entertainment conglomerate, Iger admitted that by increasing the movie output and the number of television series , Disney had stretched their creative personnel too thin, "taxing our people way beyond their time and their focus.
However, for Iger to place the blame solely on television's taxation on visual effects for the poor box office of the MCU is short-sighted, at best. The truth is that the reasons for Marvel's movie failures of late go above and beyond the small screen and expose troubling issues that the MCU would be wise to address sooner rather than later.
This leads directly to the next issue: expectations. The Infinity Saga of the MCU taught moviegoers that the films work together to build up towards a big finish, a la Avengers: Endgame. The Multiverse Saga that the MCU is in now is following that exact same trajectory, with a bunch of movies setting Kang up as the "new Thanos" that will eventually end with the big event film Avengers: Secret Wars in 2027.
The MCU's Issues Are Deeper Than Bob Iger Would Have You Realize Iger's insistence is that the MCU's issues lay with VFX and over-saturation, but recent details suggest that the problems are even bigger than most people realize. A recent article from Variety points to a number of issues that the Marvel brain trust is dealing with right now, but the most damning, arguably, comes from the top down.
Bob Iger Disney MCU Movie Output Television Series Creative Personnel Overextending
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