Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles.
The Boston Athletic Association has unveiled a new logo for the Boston Marathon, featuring Spike in a bold new direction. With a historic legacy built on strength and perseverance, the new logo aims to honour Boston Marathon's past and inspire its future, but fans aren't convinced by one key addition. , but the most important element is creating a unique and memorable identity that resonates with enthusiasts.
The new design features a new"determined eye" and"athletic jawline" to represent the grit and determination of the marathon's competitors. Spike's flowing mane embodies"swift movement", while the thirteen points integrated into the design represent the marathon's long legacy, symbolising the thirteen decades of B.A.A. heritage. Fans were quick to show their disappointment at the new design, predominantly due to the large Bank of America logo.
Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles. Outside of work , she loves all things music and enjoys singing sweet folky tunes.
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