The role of journalism is as important as ever according to Brits.
The majority of people in the UK value trusted journalism more than ever, according to a new study for the Journalism Matters campaign.
Nearly eight in 10 people believe the tech firms should be fined heavily if they allow fake news on their platforms – while 60 per cent think advertisers should stop funding, or severely reduce, their investment if these companies continue to allow misinformation to spread. Jo Allan, CEO of Newsworks, said: “It is really encouraging to see that most people in the UK understand and value the important role journalism plays in all our lives - and that appreciation only appears to be growing.
NMA chief executive Owen Meredith said: “Journalism matters more than it ever has done before, as our democratic way of life is increasingly challenged in various ways.
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