The combination of cold weather and little sunlight means the first big harvests of the season are forecast for the end of May.
The wet, dark winter has delayed the British strawberry season by a fortnight, but the fruit will be large and juicy, according to producers
However, growers said they would be worth the wait, after the weather conditions left the flowering and ripening of the fruit occurring more gradually to create larger and juicer strawberries. The arrival of Spring saw further downpours, with England and Wales recording more than 150% of their long-term average monthly rainfall.
Fresh berries – strawberries, raspberries, blueberries and blackberries – continue to be the most popular fruit item in shoppers’ baskets, enjoying the biggest market share at 28% of all fruit sold in the UK. Nick Marston, chairman of British Berry Growers, said: “Cold, wet weather and reduced sunlight hours this Spring means that Britain’s strawberry crop will arrive later this year.
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