BUDWEISER is aiming to appeal to younger beer drinkers with a Super Bowl commercial that features actor Kevin Bacon and hip hop record producer Metro Boomin, and brings back the beer brand’s classic tagline, “This Bud’s for you.” READ:
BUDWEISER is aiming to appeal to younger beer drinkers with a Super Bowl commercial that features actor Kevin Bacon and hip hop record producer Metro Boomin, and brings back the beer brand’s classic tagline, “This Bud’s for you.” The commercial, which will air during the National Football League’s championship game between the Philadelphia Eagles and Kansas City Chiefs on Feb.
Budweiser resurrected the tagline “This Bud’s for you” by showcasing real people who embody qualities such as grit and determination, said Kristina Punwani, head of marketing for Budweiser USA.
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