The offer will be a part of the National Teddy Bear Day celebratory events at participating Workshops
On Monday prices for the eminently popular Lil' Cub will be wound back to the company's founding year of 1997. It means the cuddly icon can be snagged for a mere £9.
Sharon Price John, President and CEO of Build-A-Bear Workshop, said: "For more than a quarter century, Build-A-Bear has been driven by an impassioned belief in the importance of the comfort and companionship provided by furry friends, as the company was largely inspired by the love founder Maxine Clark had for her own childhood teddy bear.
This year's special offer features the brand's exclusive Lil' Cub Brownie Teddy Bear and Lil' Cub Pudding Teddy Bear for £9 at participating Workshops and online here where shoppers can personalise their teddy bears with a variety of outfits, accessories, sounds, and scents.
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