Bulgari Unveils a Major New Look at South Coast Plaza

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Bulgari Unveils a Major New Look at South Coast Plaza
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Bulgari more than doubles the size of its store at South Coast Plaza and will expand outposts in San Francisco and Beverly Hills.

At 5,300 square feet, the extensive corner location at South Coast Plaza is more than twice the size of the previousand watch store next door at the shopping center that has become a mecca for luxury brands in Costa Mesa, Calif.

Also unique is a Bulgari Lounge to the left of the entranceway. The first in a U.S. location, it is a calm, quiet café where shoppers can feel at ease while eating light refreshments and enjoying an array of beverages. The comfortable lounge blends in well with the rest of the spacious and airy boutique, which has large, curved couches in the center for guests to relax amidst the store’s calming off-white and beige tones. “When you enter, you feel good about the space,” Perrot noted.

Zendaya, wearing a Bulgari diamond ring, at the L.A. premiere of “Challengers” held April 16. Gilbert Flores for Variety., Bulgari ambassador Zendaya wore a High Jewelry diamond ring with one cushion diamond and 18 fancy shape step-cut diamonds and diamond earrings for the latest premiere of her film “Challengers.”

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