Canva says 100 million people - or 1.25% of mankind - now use its products each month
Australian graphic design software “unicorn” Canva has revealed its products are now used by more than 100 million people each month, just weeks after its longstanding rival Adobe moved to secure its dominance by buying a smaller competitor.
Two of the three Canva co-founders Cliff Obrecht and Melanie Perkins celebrate on stage at an event in Sydney last month.Adobe, the $US132 billion firm that has dominated the graphic design software market for decades with its Photoshop, Illustrator and InDesign products, last month agreed to acquire software design start-up Figma for about $US20 billion.
Canva’s fortunes are crucial to Australia’s broader start-up sector. The company employs more than 3200 people and enjoyed rapid growth in its valuation to a peak last year of $US40 billion . That generated, boosting their reputations and encouraging more investment in the sector.
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