Canyon//SRAM, backed by ZondaCrypto, presents a vibrant new cycling kit for the 2025 season featuring pink, purple, and lime green swirls. This follows a successful 2024 season highlighted by Kasia Niewiadoma's victories at La Flèche Wallonne and the Tour de France Femmes avec Zwift. The team continues its partnership with Canyon, showcasing the brand's growing soft goods line-up. The new ZondaCrypto Infinitum kit, available from mid-January, is available in short-sleeve jerseys and bibshorts.
Not only has Canyon//SRAM delivered one of the longest-running title sponsorships of a Women’s World Tour professional road cycling team, but they’ve also managed to churn out colorful eye-catching kit since 2015. Now backed by an Estonian cryptocurrency exchange called ZondaCrypto, Canyon//SRAM are back with new pink, purple & lime green swirls for a flashy new year of road, gravel & cyclocross racing.Canyon//SRAM called their 2024 season their best yet.
Pick from the 130€ women’s or men’s short-sleeve Aero Jersey and the 180€ women’s or men’s Bibshorts to start. Then, they’ll likely add more cycling items like aero gloves, wind vests, long-sleeve jerseys & skinsuits as the season progresses, plus plenty of casual fan wear, too.I’m curious on your thoughts as to why this is sad. This is not a dig, I’m legitimately interested in why you think this is bad and I hope to learn about a space I’ve not been exposed to.
For women’s team it’s been extremely challenging because of the nature of the current revenue model in pro cycling.”
Cycling Canyon//SRAM Zondacrypto New Kit Professional Cycling Women's Cycling
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