At Chanel, she succeeds Barbara Menarguez, who will retire in April.
Menarguez, who joined Chanel in 1998, has been a member of the U.S. management committee since 2009, when she was promoted to chief financial officer. She continued to lead the U.S. finance organization until 2017, when she took on the role of general manager of fragrance and beauty.
De Tramasure began her career at Chanel in 1998 as a fragrance and beauty brand manager in Mexico City, after which she spent eight years in Paris in various roles overseeing the development and launch of products within fragrance and skin care. She then moved to Singapore as the regional head of marketing for watches and fine jewelry for the Asia Pacific region.
In her watches and fine jewelry role, de Tramasure has grown the division in size and scope. In the last six years, the business has more than doubled under both her leadership and that of her team. Her efforts to scale the business and drive awareness culminated in the milestone opening of the first U.S. watches and fine jewelry flagship boutique in New York in February, as reported.
An internal and external search will be conducted for a new general manager of watches and fine jewelry, the company said.. We use vendors that may also process your information to help provide our services. // This site is protected by reCAPTCHA Enterprise and the Google WWD and Women's Wear Daily are part of Penske Media Corporation. © 2024 Fairchild Publishing, LLC. All Rights Reserved.