Cher, Donna Summer and more artists earned streaming gains after their songs were featured in lip syncs on 'RuPaul's Drag Race' season 16.
officially over, fans finally know who won the crown. But which recording artist managed to win in terms of streaming bumps?Throughout the latest season of the franchise, songs featured in lip syncs have earned a 28.1% increase on average in total on-demand streams, including UGC , according to Luminate.‘s “Dark Lady,” which featured as the Lip Sync For Your Life song for episode four .
The finale episode of season 16 saw the franchise crown Nymphia Wind as America’s Next Drag Superstar following a heart-racing lip sync to Kylie Minogue’s “Padam Padam,” . The queen made history with her crowning, becoming the first-ever East Asian winner of the American franchise.shortly after her victory, Wind said it felt “crazy to be able to live this out for my community and my country,” adding that “it really means a lot to me to be able to live this.
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