Costco wants to make sure its $1.50 hot dog combos are reserved for active members only.
Wholesale store Costco is taking action to ensure that only paying members get to enjoy its popular $1.50 hot dog and soda combo deal, available at its food courts. Images of signs posted on Reddit, the social media platform that recently went public, suggest the discount shopping club is cracking down on interlopers. While Costco officially restricted food court access to members in 2020, the newly posted signs detailing store policy suggest tougher enforcement is needed.
In January, Costco started rolling out new technology, requiring members to scan their cards at some store entrances, in an effort to crack down on membership sharing and nonmember walk-ins. Presumably, the more restrictive stance is designed to entice more people to purchase memberships and in turn boost Costco's bottom line. Membership fees accounted for $4.6 billion, or 73% of Costco's total profit in 2023.
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