Dancing on Ice star speaks out as they lose job of ten years as much-loved TV channel shuts down
Managing director of Restructuring at Kroll, Michael Lennon, said this was due to the sharp decline in viewers.
“Over the last few years, the Direct Response TV sector globally has suffered a decline in viewer and customer numbers as consumer spending habits changed," he said. He continued: “Whilst Ideal World TV had brought in a significant number of new brands and retail partners to the channel over the last year, overall trading was not strong enough for the business to continue in its present format.The channel fell off ITV and dropped from Virgin Media in June.
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