Loved by Emrata and Selena Gomez, the fruit dress is the unexpected trend of the summer. Read more on Grazia.
It's summer 2024, and you're traipsing around Italy with a silk head scarf and a basket filled with fresh fruits, with a backdrop of Mediterranean tiled floors and vintage shops. There's a violinist playingin the background, and you're about to gorge on the picnic of a lifetime, while reading a vintage Italian magazine. Your uniform? A fruit-patterned sun dress, of course.
Inspired by tomato girl summer, a trend fulled by Loewe's viral tomato moment which cemented fruit-inspired fashion as this summer's go-to, fruit dresses, tees and accessories have been making the rounds. Brands such as Damson Madder, Free People and Reformation have started releasing vintage-inspired fruity dresses as a playful twist on the classic summer dress - and they're the perfect attire for your next summer getaway.
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