Even Alexa Chung Can’t Get Enough Of The £10 Muji Flip-Flops

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Even Alexa Chung Can’t Get Enough Of The £10 Muji Flip-Flops
Alexa ChungVogue ShopsShopping
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Alexa Chung is the latest fashion-head to have fallen for Muji’s £10 flip-flops.

Yesterday morning, Jonathan Bailey cycled past British Vogue’s headquarters while heading to a Jurassic Park photocall. I noticed him not because he was a famous actor, but because he was wearing a neon-pink shirt that, when caught in the flash of a lime-green bike, had a sort of retina-burning effect. He, strangely, changed into something far more inconspicuous by the time he met the cameras at the Corinthia Hotel: a full look from The Row’s spring/summer 2025 collection.

The official party line went something like: “The Olsens make expensive clothes! Here are some affordable alternatives you can purchase!” I wouldn’t be surprised if Alexa Chung had been taking notes. That is because she was yesterday afternoon spotted vintage shopping in Naples – where she’d been deployed for Max Mara’s Resort 2026 presentation – in a silk minidress anchored to £10 Muji flip-flops. Ie: the exact shoes stylist Kate Hazell offered up as the antidote in this magazine.

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