Everton aim to reach new audiences around the world while simultaneously engaging their existing fans in fresh ways after striking a deal with SmartFrame Technologies
Everton say they can “reach new audiences around the world while simultaneously engaging our existing fans in fresh ways” after appointing SmartFrame Technologies as its official photography and image-streaming distributor. Describing itself as the leading UK-based tech provider, SmartFrame say they are reshaping the online digital image standard, allowing Everton to better showcase high-quality imagery and bring supporters closer to matches, events, moments, and memories.
All SmartFrame images provide interactive features like full-screen viewing and Hyper Zoom technology as standard, as well as crucial protection against image theft and misuse, and data that informs the club as to how audiences are interacting with Everton content. Scott McLeod, Everton’s head of engagement and communications, said: “Whether they’re used to inform, entertain, or help relive magical moments on the pitch, images are an essential part of our online communications.
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