Pierre Gasly honors Ayrton Senna’s legacy with a charity auction of the special helmet he wore at the 2024 Emilia Romagna GP.
worn at the 2024 Emilia Romagna Grand Prix. All proceeds from the auction will go to the Instituto Ayrton Senna, supporting educational initiatives in Brazil.
In a heartfelt homage to Formula One legend Ayrton Senna, the Frenchman will auction his special helmet designed in the likeness of Senna’s iconic racing gear. This particular helmet will made its debut at a poignant location—the Imola circuit, infamous as the site of Senna's tragic accident in 1994.
Gasly decided to don this specially designed helmet at the 2024 Emilia Romagna Grand Prix, to pay his respects to Senna, who has deeply influenced his racing career. Post-race, the helmet was autographed by Gasly and put up for auction on the F1 Authentics website, managed by Memento Exclusives under an official F1 license. This auction aims to draw funds for the Instituto Ayrton Senna, an organization committed to enhancing educational opportunities for children across Brazil.
The auction opened recently and will continue accepting bids until May 28, 2024. At the time of writing, the current bid is at £13,000.Lydia is the lead editor of F1 editorial. After following the sport for several years, she was finally able to attend the British Grand Prix in person in 2017. Since then, she's been addicted to not only the racing, but the atmosphere the fans bring to each event. She's a strong advocate for women in motorsport and a more diverse industry.
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