Fashion and Beauty's Cozier Crossover in 2024

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Fashion and Beauty's Cozier Crossover in 2024
FASHIONBEAUTYCROSSOVER
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Fashion and beauty are blurring lines in 2024 with notable collaborations and trends. Balmain's runway show showcased clothing and accessories inspired by fragrances, while Bottega Veneta introduced fragrances in unique Murano glass bottles. The Pat McGrath-created makeup look from John Galliano's Artisanal S/S 2024 collection sparked a frenzy online, with beauty enthusiasts attempting to replicate the porcelain skin effect.

Beauty and fashion are close bedfellows. But in 2024, this relationship got even cosier, with a litany of turbocharged crossovers between the two disciplines. Balmain's runway collection included clothes and accessories directly referencing the fragrance bottles, alongside yet-to-be-released products such as lipsticks and eyeshadows. Bottega Veneta fragrances in Murano glass bottles.

Last week (12 December 2024) it was revealed that Blazy would be stepping down from Bottega Veneta andIf one is to believe fashion’s rumour mill, there are more major changes yet to come in the new year. But if the past 12 months have taught us anything, beauty is going to be a huge part of whatever these changes may be. Here, Wallpaper* takes a closer look at a selection of key fashion-meets-beauty moments, which set the tone for 2025 and beyond.At Artisanal S/S 2024, where John Galliano’s cast of models (including the likes of Gwendoline Christie) staggered beneath the arches of the Pont Alexandre III in, dressed as dolls plucked straight from Émile Zola’s demi-monde, you’ll have seen the make-up. Or, perhaps the endless reproductions of it across Instagram and TikTok at least. After all, almost immediately after the Pat McGrath-created look appeared on the runway, the internet was ablaze with beauty creators trying to decode the secret formula to the waxen, porcelain skin.The hubbub around the look reached such a fever pitch that McGrath eventually weighed in herself, sharing the lengthy list of products – including a dizzy combination of peeling masques layered and dried directly on the skin with a hairdryer – that it took to achieve. (Ever the savvy entrepreneur, though, Dame Pat also revealed that her empire-scale beauty business, Pat McGrath Labs, is in the process of developing an all-in-one product for fans eager to get the look)

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