The boom F1 is enjoying in the United States means it 'requires consideration', says Ford, amid strong rumours linking the American brand for a return in partnership with Red Bull.
The iconic Blue Oval brand is understood to be in advanced talks with Red Bull about badging the team’s power units from the start of the 2026 season.
Ford Performance boss Mark Rushbrook has suggested a change in mindset, though, with F1 now worthy of consideration thanks to its recent growth. “As a company we go racing for innovation, tech transfer, the learning opportunity, but also for marketing reasons as well. It’s shifted for sure, and it definitely requires consideration.”
Rushbrook felt that there was a strong value to be had from categories not rushing to shift fully electric.
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