Ford To Ditch EV Certification, Open Up Sales to All Dealers, Says Report

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Ford To Ditch EV Certification, Open Up Sales to All Dealers, Says Report
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Ford could be reversing its initial plan that restricted dealers from selling EVs without significant investments

Ford asked dealers that had signed up to its EV certification program to pause investments. New report indicates that the company plans to open EV sales to its entire U.S. retail network. The changes stem from feedback during a series of in-person meetings between Ford executives and dealers.

Meanwhile, Ford has been putting the brakes on its EV expansion and is concerned about the slowing demand. Last year, they announced that they were downsizing a battery factory already under construction. Subsequent announcements highlighted the need to reduce EV spending while the company revised its EV production goals for 2024.

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