Google is giving advertisers the ability to create immersive visuals in their online promotions.
The company also said it will give advertisers more AI tools to create visual images. Google announced Tuesday that it will be giving advertisers the ability to create immersive visuals in their promotions using generative artificial intelligence, as the company rolls out more AI tools for brands.
Google said on Tuesday there will be ads within AI Overview and that they will be relevant to both the query and the information. The posts will be clearly labeled as "sponsored." The ads include virtual try-on options, a technology Google rolled out last year with select retailers.
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