A poll of 1,500 mums and dads found 36 per cent admit they find encouraging their kids to eat their five-a-day 'challenging'
Olympic hero Greg Rutherford is championing a new initiative aimed at encouraging children to consume more fruits and vegetables, following findings that only 23 per cent of youngsters are meeting their recommended five-a-day target.
This complimentary event, taking place from 9am to 5pm starting today, invites families to participate in the fun by mashing and pressing fruit and veg to concoct their own smoothies using inventive sports-related machines. He also reflected on his athletic career, emphasizing the dietary significance of fruits and veggies: "I also know as a former professional athlete how important fruit and vegetables are from a nutritional point of view."
Talking about the pop-up, Greg MBE said: "Together we are hosting a free event at London's Olympic Park. This is a unique opportunity for families to celebrate the fun of fruit and veg, by crushing their own smoothies in some really creative and imaginative ways." Nutritionist Lily Soutter, who has also teamed-up with innocent drinks, has warned kids who don't get their five-a-day are missing out on key nutrients.
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