I cover consumer-centric insights and analytics that provide executives with solutions needed to drive strategy. I am the CEO of Prosper Business Development where, for more than 20 years, we have provided market leadership and developed contemporary solutions to help Fortune 500 companies navigate change that impacts their business.
With housing expenses continuing to soar throughout America, there is growing concern among many consumers as the burden of these heightened costs takes a toll on their personal financial stability and broader economic outlook .
More than three in four renters describe their financial situation as poor or fair, compared to about half of homeowners. Furthermore, renters are relocating or downsizing at more than twice the rate of homeowners , perhaps due to the increasing cost of rentals. Despite these challenges, renters feel more optimistic about the future, with 40% expecting their personal financial situation to improve during the next 6 months, compared to only 28% of homeowners.
These challenges are compounded by Americans’ expectations of continued high costs and lack of relief anytime soon. Two thirds of survey respondents reported that they expect housing costs to continue to rise over the next 12 months. Furthermore, even if the Fed cut rates, a majority said that it would not impact their likelihood of purchasing a home. According to a recentsurvey, similar findings show only 5.
Post-Pandemic Consumer Machine Learning Housing Costs Economic Outlook Consumer Confidence Financial Stability Homeowners Renters
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