Phillip and Holly, who have co-presented This Morning together for years, were always said to be good pals off-screen - but sources now claim their friendship has 'cooled off' in recent times
Holly Willoughby and ITV have been left blindsided by Phillip Schofield's emotional statement he released, believing it may have made their situation worse.
"While there was a bit of noise and speculation about their relationship cooling, it could have easily been ignored. But by putting this statement out there, he has turned what was a manageable situation into a feeding frenzy. If viewers now no longer believe in the pair, and make their views clear next week, make no mistake, ITV will act.
"But despite not meaning to, Phil’s public statement has now created this perception, and if that cuts through to the viewers, it’s over." Top showbiz news Schofield recently returned to the morning show after taking leave around his brother Timothy’s sex abuse trial at Exeter crown court last month.
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