Depsite a brand new £87m set and a Best Soap award, EastEnders viewing figures are falling. Is the end of Albert Square nigh?
served as “tentpole” shows, propping up the rest of the evening entertainment, capturing a big audience early some time around 7 o’clock and, so the theory went, keeping them there for the rest of the night. But many of those millions of people have found something else to watch, or do. Younger viewers have gone online and, when they do deign to sit in front of the TV, tune in instead to reality TV like“. “It has lots of little stories that used to be the bread and butter of soaps.
While a natural television evolution is clearly afoot, the creators of these once must-watch shows aren’t doing themselves any favours, with one of the problems being the fast turnaround of producers, in comparison to past eras. “Nobody at the top stays very long anymore, the ecology is not developing and that’s very damaging,” is how the ex-producer puts it.
“Producers will tell their story specifically to bring it to a climax just before voting for the different categories begins,” they reveal. “It’s all about getting an award for Best Storyline, and not about entertaining the audience – it’s shoehorned and cynical.”Anita Dobson as Angie Watts and Leslie Grantham as Den Watts
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