The Love Island influencer has curated the same demure, composed vibe that made us fall in love with the princess - this break-up will be the making of her
Molly-Mae Hague’s Instagram breakup announcement
Cast as the victim and certainly in control of the narrative, Molly-Mae – followed by eight million on Instagram – has become someone to protect, to look after, and to fawn over. Already held up as proof that the girl boss fairy tale can come true, she’s now a survivor. Just likestar wears oversized heritage blazers and thick sports socks over leggings. But there’s more to it than just elevated sportswear.
But gen Z and younger millennials don’t really care about royalty anymore – princesses don’t hold the same cultural capital they once did. Instead, we have influencers: seemingly normal women who happen to be really good at social media. They wear the same clothes we do, go to the same coffee shops, use the same mascara and then tell us all about it, creating an entire industry around their recommendations.
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