How Multimedia Strategy Behind Upcoming Netflix Games Echoes ‘Fallout’

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How Multimedia Strategy Behind Upcoming Netflix Games Echoes ‘Fallout’
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Games for “Selling Sunset,” “Perfect Match” and more will drop alongside new TV seasons, echoing play boost for “Fallout” titles

Why “Fallout” highlights the benefit of timing streaming and gaming releases togetherWhen each of the four new mobile games NetflixThursday launch in tandem with the seasons of their respective shows, it will be a sign that Netflix is taking full advantage of its unique position as a streaming hub for traditional media and games alike.

Even more striking is the rise in popularity for “Fallout 76,” which was controversial for deviating from the franchise’s normal single-player formula when it released in 2018 as a live service plagued by bugs and a lack of quest-giving NPCs, an integral aspect of the games Bethesda had to add to the game through updates.

That’s not the case for Xbox, where many past-gen games like the older “Fallout” titles are fully backward compatible with Xbox Series systems, as they were with the prior Xbox One console. However, PlayStation is the much bigger platform, leaving a lot more sales on the table for “Fallout.”

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