With generative artificial intelligence disrupting the world of photography, here are ideas for how photographers can protect what's theirs.
Sight was the first of our senses to be technologically shared in a world we did not witness with our own eyes. Photography—writing with light—has historically meant a one-to-one relationship between what was before a camera and what came out the other end, created by a human.
But photography as we trusted it in 2022 no longer exists. At the end of that year, OpenAI released DALL-E, the first publicly available artificial intelligence tool that generates images based simply on typing a text prompt. Other companies followed suit, and soon the number of AI “phictions” that were made to look like photos exploded.
Fortunately, solutions exist that could help protect the trust relationship that photography has developed with democracy.
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