Ahead of Black Friday and Cyber Monday, finance expert and founder of Pennies to Pounds podcast and blog, Kia Commodore, shares her top tips on how consumers can stretch their money further during the busiest shopping period of the year.
The tips come as new research from Virgin Media O2 reveals that a staggering 50% of Brits are more likely to impulsively buy items on Black Friday compared to any other time of the year.
The reminder to consider extra benefits beyond price comes as Brits suggest they are willing to spend the most on tech purchases this year, where additional perks such as added subscriptions offer more bang for their buck. The most sought-after tech purchases this year are set to be a new smartphone and a new set of headphones, with over half of those surveyed keeping their eyes peeled for the best deal on both.
So, when considering the purchase of new tech items such as a new phone or TV for example, take that moment to look at what other benefits are available. For example, are you getting access to other experiences or benefits not offered by others? Things like this help make your money go further and you can be sure you’re choosing a good deal that actually delivers value beyond immediate price.”
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