Hyundai N Wants To Be The King Of ‘Fun Per Dollar’ Cars

The company keeps its N models affordable by making most of its parts in-house

Hyundai’s current range of hot hatches and sedans, as well the new all-electric Ioniq 5 N, may not be the outright fastest vehicles in their respective segments, but according to the N division’s chief technical advisor, Albert Biermann, the brand must be king when it comes to the fun they provide per dollar spent by shoppers. Last week, we participated in a round-table discussion with Biermann during the Australian launch of the Ioniq 5 N at Sydney Motorsport Park.

” Read: Hyundai Kills ICE-Powered N Models In Europe, Shifts To Hot EVs In Australia, the entry-level Hyundai i30 N hatch starts at just under AU$51,000 including all applicable on-road costs. By comparison, a base 2024 VW Golf GTI starts at over AU$62,000 locally. while the admittedly more powerful and faster Honda Civic Type R commands AU$72,600 . “My key factor for an N car is the fun-per-dollar,” Biermann said. “How much fun you get for how many dollar, the N car always has to be king.

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