'I was jobless a year ago… now I’ve turned £25 into £160,000 in six months'
LAST summer, Chaymae Samir moved to England for a fresh start - with no job or plan for her life here.
Chaymae said: "When I moved, I noticed how many people were really into make-up here, especially younger girls."I wanted to create a company between beauty and fast fashion, which would be popular on Instagram. "I only invested £25, which was the price of the domain name and a £4 Facebook ad. I had a free trial on Shopify, I started making money before I actually held stock.
She said: "It was quite overwhelming because I wasn’t expecting to be dealing with that many orders over Christmas time. Distributors have also approached Chaymae about shipping to places like Eastern Europe and Israel, meaning the product should be in 600 stores by the end of the year. "We've had some really influential influencers, who have up to a million followers, order the products and share them on social media."The retailers are reaching out to us, which was important for us to grow."But it's not been plain sailing for the entrepreneur - who's working seven days-a-week to keep up with demand."With it growing so fast, you have to keep up with it. I work all day, up to 18 hours-a-day."We're expanding at the moment.
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