It's the shopping app being discussed around the water cooler. Here's how it works.
and other multi-billion-dollar Silicon Valley success stories, Temu's rapid rise and penetration into Western markets has raised questions.
Temu has similarities to fellow budget online retailers like Shein, AliExpress and Wish, but somehow it's even cheaper.Quite a lot. But the first thing you'll notice are, ta-da, the prices. Products are cheap. But because of Temu's popularity, fake versions of the app with malicious software are circulating, he said, so people should only ever download the app from official Apple or Android app stores."Yes, it contains information about your purchasing habits, potentially the devices that you're using, and possibly other things that we don't yet know about."
Dr Shasha Wang, a marketing lecturer at QUT's business school, says Temu's marketing strategies can be "addictive" and "effective".Users are besieged with lightning deals and eye-catching limited time offers.
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