'This is the best under eye concealer I've used. I also used all over my face for blemishes, freckles, etc it covers everything.'
"We believe you should feel powerful and confident in your real beauty. Because feeling beautiful is your right" is the opening line of IT Cosmetic's mission statement. Founded in 2008, the beauty brand was developed with leading plastic surgeons to "provide women with innovative, problem-solving skincare and makeup products".
Infused with 'skin loving' peptides, hyaluronic acid, and hydrolysed collagen, the 'highly pigmented' formula helps the skin 'appear younger' while it works on covering up imperfections. The concealer comes in 24 shades and can actually be used as a foundation too - the brand recommend using a small amount at first as a little goes a long way.
Another reviewer said: "Best concealer for me! I've used this concealer for many years, at 75 years old, I can count on IT to cover my flaws and give me a great smooth flawless canvas to complete my make up!"
United Kingdom Latest News, United Kingdom Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
NI influencer's BPerfect cosmetics launch becomes fastest-selling collaborationThe Co Armagh native has created her own bespoke 9-piece collection which she says fits with her lifestyle as a busy mum-of-three
Read more »
Give Me Cosmetics new £13 SPF50 hailed as ‘lightweight and hydrating’Shoppers can't believe how quickly the high street sunscreen absorbs into the skin and love the glowy finish it leaves
Read more »
Many free Fortnite cosmetics to expire soon, including CybertruckEpic Games has released a lot of free Fortnite cosmetics lately, and many of them will expire in just a few days.
Read more »
Give Me Cosmetics' new SPF50 hailed as 'hydrating' and 'leaves skin glowing'The Broad Spectrum SPF50 landed on the online beauty store this summer and has been a hit with customers
Read more »
Latest Fortnite teaser shows upcoming Battle Pass cosmeticsEpic Games just released another teaser for Fortnite Chapter 5 Season 4, showing off a new skin and pickaxe.
Read more »
I tried Kylie Cosmetics' new Skin Tint and it changed my mind about dewy makeupKylie Jenner's new £26 Kylie Cosmetics Skin Tint has finally launched in the UK and although I'm not usually a fan of dewy makeup, it totally changed my opinion
Read more »